Fuel your DTC & retail growth without cash‑flow limits

DTC & retail

Our funding solutions are made for direct‑to‑consumer and retail brands — flexible, fast, and equity‑free.

Whether you’re launching new products, capturing seasonal demands, or scaling marketing campaigns, Choco Up gives you the capital and confidence to grow without cash‑flow stress.

Our options on retail business and direct-to-consumer financing provide fast access to capital (up to $1.5 million), with flexible repayments that move with your sales.

Check eligibility
01
Stable inventory

Secure the capital you need to stock up ahead of demand spikes, keep shelves full, and maintain consistent product availability.

02
Agile growth

Use fast, flexible funding to ramp up marketing, expand into new channels, or launch seasonal promotions — exactly when your business needs it.

03
Keep full ownership

Grow your brand on your own terms. With Choco Up’s non‑dilutive funding, you retain 100% equity while unlocking growth capital at every stage.

Direct to Consumer, Retail Funding Challenges

We know how tough it gets for DTC and retail business

Running a consumer brand means staying ahead of trends, managing supplier timelines, and balancing inventory with sales cycles.

Retail business financing for retail and DTC business can transform your growth journey. Our financing solutions are built to move at your pace when your direct-to-consumer or retail business needs it the most.

Bridge demand fluctuations

Get funds upfront to prepare for peak seasons, new product launches, or campaign bursts.
Stay in stock, ride the momentum, and never miss a sales opportunity.

Boost marketing & 
customer acquisition

Fuel your paid ads, influencer partnerships, and creative content with flexible growth capital.
Invest in brand awareness now, repay later as revenue grows.

Stock up from suppliers

Secure funding to purchase inventory in larger volumes, enjoy bulk‑order discounts, and strengthen supplier relationships.
Increase margins, stabilise your supply chain, and keep more cash for growth.

Choco Up

Bank loans

Application
100% online
Offline
Approval time
As fast  as 24 hour
~ 3-6 months
Collateral required
No
Yes
Cost
One-time flat fee only
Interest rate
Repayment
% of revenue
Fixed
Use of Funds
No restrictions
With restrictions
Why choose Choco Up
We’ve designed our funding options to match the needs of fast‑growing DTC and retail brands.

Fast Approvals as quick as within hours

Access up to $1,500,000. No proposal needed.

Flexible repayment options that fit your business - weekly, monthly, or revenue-based

Enjoy financing terms of up to 12 months

Say goodbye to property pledges and asset guarantees

Zero equity dilution. Keep full control of your business.

How it works
A beautiful woman smiling while working on her laptop
  • 01

    Check Eligibility

    Complete our quick eligibility form to see how we can support your retail or DTC business.

  • 02

    Sign Up & Connect

    Set up your account, share basic business information, and securely link your sales or e‑commerce platforms. We’ll review your data and generate a tailored funding offer within 24 hours.

  • 03

    Review Offer & Get Funded

    Select your preferred funding options. Once approved, receive capital quickly to power your next stage of growth.

Sign up now
Are you eligible for funding solutions
for DTC & retail businesses?

Monthly revenue of
at least  USD 10,000

Operating for more than 6 months

(For same‑day approval: ≥ 2 years trading history)

Registered business in Singapore, Hong Kong, 
or Australia

Success Stories

Don't just take our word for it.
How Choco Up helped accelerate Primo Fightwear’s mission to grow combat sports community

Primo is a lifestyle brand that blends streetwear, fashion, and the passion for Muay Thai. It crafts equipment and apparel by blending modern design with premium materials, and on a mission to enrich the Thai boxing community with distinctive products and meaningful partnerships.

Primo Fightwear was able to grow rapidly without burning out its resources. The funding allowed the team to focus on executing their vision while having the financial backing to support their expansion efforts.

US$2.2M
Received Funding
2X
Gross Monthly Revenue
See all success stories
US$2.2M
Received Funding
2X
Gross Monthly Revenue

Grow your business with Choco Up

Check eligibility
Do You Have Any Questions?

 Frequently Asked Questions

What funding options are available for retail and DTC businesses at Choco Up?

What can I do with funding for retail and DTC businesses?