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How Choco Up Helped Nutritionus Scale Health Nutrition Efficiently
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Preface is a Hong Kong–based tech education company that helps organisations and individuals turn AI and data literacy from buzzwords into real capability, through corporate training, practical AI courses, and bespoke upskilling programmes. As a strategic partner of Choco Up, Preface doesn’t just teach SMEs about AI—it co-builds pathways for them to adopt technology in a way that is commercially meaningful.
Many SMEs know they need to upgrade their teams and operations with AI and data skills, but face three practical hurdles:
As a result, even motivated SMEs delay or under-invest in the very skills and tools that would unlock their next stage of growth.
Instead of a one-off funding product, Choco Up and Preface co-created an embedded financing solution inside Preface’s programmes.
Through this partnership, eligible SMEs can:
The Preface x Choco Up partnership helps SMEs move from awareness to action: teams gain practical AI skills, while the business gets the capital support to implement what they learn. Instead of choosing between investing in people or protecting cash flow, SMEs can do both, using embedded financing as the bridge between tech upskilling and sustainable business growth.
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