How SG-based e-commerce company grew to 100+ employees!

SG-based E-commerce
100+
Employee Growth
120%
Marketing Growth

Expertise

E-commerce

Company

This SG-based e-commerce company is a multi-brand online restaurant that uses data and a tech-enabled network to serve and deliver food to customers.

The company's mission is to improve lives through meaningful food experiences.

With a presence in Singapore and Thailand, they’ve been rated as one of the high-growth companies of 2021 by FT Asia-Pacific, The Strait Times, and Statista. 

Challenges

Inability to scale

They needed funds to optimise kitchen processes and online delivery systems for greater efficiency. 

However, addressing this challenge required investments.

Research and development gaps

To enable smoother operations and learn more about customers, they needed to spend on improving systems and carrying out research. 

But to do this, they needed money to hire experts or get external help to develop new products.

Our solution

Choco Up’s investment allowed this SG-base e-commerce company to increase marketing spend to drive sales and revenue, while also improving cash flow management, allowing them to open new locations without affecting business operations. 

SG-based E-commerce
How SG-based e-commerce company grew to 100+ employees!

Our impact

With the support of Choco Up, this SG-based e-commerce company was able to grow employees to 100+, and digital marketing by 120%. 

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